About us

Roda was founded in 1990 as a company specializing in the production of top quality outdoor furniture. The company’s success was assured thanks to its passion and experience, combined with the acute intuition of its founder, Roberto Pompa, one of the first Italians to work on the new Interior Garden concept: an interior garden that does away with the increasingly transient boundary between indoors and out.

Roda really established itself in Italy and Europe from 1990 to 2000, specializing in teak furniture production distinguished by its quality and excellent design.
It is also the Italian distributor for a number of companies in the outdoor furniture sector; today, Roda distributes in Italy Dedon and Tuuci.

The first turnaround came in 2000: Roda decided to target the public directly with a major advertising campaign, as well as focusing on the trade in its specific sector and indoor furniture retail outlets, which are demonstrating an increasing appreciation of its collections.

During this period, in 2004, Roda was the first manufacturer in this sector to design furniture that could be used both indoors and outdoors.

In 2005 the decision to consult to one of the maximum interpreters of the Italian design in the world, Rodolfo Dordoni, commissioning him to realize furniture that could be totally inserted in existing perceptions of indoor design, using materials for outdoor. Dordoni developed Net-work, a collection that expresses this concept and this new way of life perfectly.
Thanks to this collection Roda get the paternity of a new sector: the IN and OUT.
Roda began to make a name for itself as a trend setter, interpreting the outdoors, with its connotations of relaxation, emotion, informality and elegance, as contiguous with the indoors and vice versa.

In the 2008 the creative team of Roda grew thanks to the contribution of new world-famous designers, Gordon Guillaumier and Lievore Altherr Molina Studio, who started working together with Rodolfo Dordoni, Art Director of the company.

Quality design

All Roda products squarely represent the concept of durability. And durability is a serious quality when you’re talking about furniture that must withstand all weather conditions. This means that Roda’s materials, assembly techniques and finishes are very carefully chosen – during the manufacturing process and for all the time after that. A perfect example of this is when the selection of textiles is made. The newest technology and know how is applied to ensure durable hydro drying functionality. At the same time respecting the traditional rigour of selecting fabric that reflects the taste and style of Roda. The marrying together of these two characteristics shows how important using the most advanced methods while holding true to design values of the company are as leading criteria in selecting only the highest quality for our products.

Roda Srl

Via Tinella, 2
21026 Gavirate – VA

T 0039 0332 74 86
F 0039 0332 74 86 55
E info@rodaonline.com

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